Breadth of Fresh Options: Uncovering the US$ 4,180.8 Million Packaged Bread Market by 2033

The global packaged bread market is set to witness growth at a CAGR of 4.6% and top a valuation of US$ 66.5 Billion by 2032.

Bread packaging has not been quite same as before as consumers are looking for more shelf stable products without harsh packaging. When visitors of Green Week in Berlin were asked regarding this, almost 2/3rd of them responded to quit breads with low quality packaging.

However, different types of bread are favoured in varied packaging by German consumers, such as frozen breads in cardboard boxes, uncut loaves in shrink-wrapped, and sliced bread in plastic bags.

Since millennials, who prefer small portions of packaged bread, wrapped for immediate consumption, manufacturing units are incorporating new machineries to allow inexpensive products packaging without compromising the quality of packaged bread and launching packaging solutions where the product shelf life can be extended. Traditional or passive packaging only focused on protecting the bread from oxygen and molds by wrapping them with synthetic polymers and low gas permeability.

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However, a new concept has developed recently, named intelligent packaging or active packaging, in which the packaging is done with functional materials which can interact with bread deliberately for monitoring and extending its shelf life. Nano-packaging is also being researched on by the front runners by using edible and biodegradable films to accomplish environmental requirements which can increase packaged bread shelf life up to 60 days.

Another recent technological development in the market is implementing 3D for exact sorting using Vision-system, an innovative 3D scanner, which can easily handle the image recognition issue on conveyor belts while bread packaging is going on, which can be missed out quite often in an automatic sort resulting into low-contrast unidentified objects and small crumbs in packaged bread which is undesirable.

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Competitive Landscape

Key brands associated with packaged bread are focusing on sustainable product developments, while also extending the product lines with several modifications and extensive research procedures to boost the industry growth and to capture more market share in global arena.

Several other products also improved in features, such as Italian round (increased hydration, flour dusting, darker bake), French loaf (darker bake, lighter interior, flour dusting), whole wheat grain loaf (grains and seeds toppings), and sourdough loaf (darker bake).

Packaged Bread Market by Category

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Key Questions Answered in the Report

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